Online marketing definitions

What is the HTML?

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What is HTML?

HTML stands for Hyper Text Markup Language and it is a standard markup language used in website development. Specifically, it is for documents designed to be displayed in an online environment. This can be supported by different systems such as CSS (Cascading Style Sheets) or scripting languages ​​such as JavaScript. HTML can therefore embed programs written in a scripting language such as JavaScript, which can influence the behavior and content of a web page. When a tool such as CSS (Cascasing Style Sheets) is also included, CSS ensures that the appearance and layout of the content are defined. HTML, therefore, ensures that the structure of a web page is described. In addition, the Hyper Text Markup Language also consists of several elements. They instruct the browser on how to display the content. HTML allows certain contents of a web page to be tagged e.g. “this is a headline”, “this is a paragraph”, “this is a link”, etc.

The term HTML also consists of several parts, in particular Hypertext and Markup. Hypertext therefore refers to links that connect web pages, this can happen within one website or between multiple websites. Links are a fundamental aspect of the web. Because by uploading content to the internet and also linking this content to pages created by other people.

The second part of HTML or Hyper Text Markup Language is the Markup. The Markup can also be translated to layout. HTML therefore ensures that text, images and other content can be interpreted into a clear display in a browser. As mentioned before, the formatting is labeled in a specific way. HTML markup therefore contains special elements, which are notated in the following way, for example: <head>, <title>, <header>, <img>, <audio> and many others.

To display and distinguish these HTML elements from other pieces of text within a document, tags are used as shown above. Because these tags consist of the element name that is surrounded by the characters “<” and “>”. The name of the element in a tag is also not case sensitive. In other words, it doesn’t matter how you write the tag, because you can write it in uppercase, lowercase or a mixture of upper and lowercase. For example, you can write a tag with “title” in the following ways: <Title>, <title>, <TITLE> or in a completely different way.

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