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During the SEO scan we check whether the content on your web environment is targeted and optimized for important keywords. Keywords on which you want to be found. Google visits your website and looks at a number of points to see what your website is about. This part is essential, because with well-optimized content you clearly show/notice to Google that your website connects to certain keywords.
In addition, we focus in your analysis on the authority of the website, web shop or web application. Authority actually means how often the website is mentioned on other websites. Google considers this to be ‘votes’. If a Web environment has many and high-quality “votes,” it is considered authoritative. Link building plays an essential role in this.
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